E-Wallet Usage Trends in Malaysia – 2021
COVID-19 has brought significant changes to consumer lifestyles, especially influencing Malaysian e-wallet usage in the past 2 years. With businesses across all sectors now slowly getting back on track, and the Malaysians are ready to live in “The New Normal“, we find e-wallet usage rising once again (66% – 3Q’21), almost equaling the all-time-high of 67%.
Different players in the market are offering a variety of services and promotions to attract users. We see the average number of e-wallets used by consumers increasing from 2 wallets (4Q’20) to 3-4 wallets (3Q’21), as Malaysians spend an average of RM325 per month on purchases through their e-wallets.
Which e-wallets do you frequently use? And why? What kind of benefits are you looking for when you perform e-wallet transactions? Tell us!
Have a look at the infographic topic below! If you would like to dig deeper into the data, feel free to contact us at theteam@oppotus.com!
